Paris-listed Blockchain Group has turned once again to equity markets to bulk up its crypto war chest, unveiling a €7.2 million share placement aimed squarely at purchasing additional Bitcoin.
The company will issue roughly 1.6 million new shares on Euronext Growth at an average €4.49 apiece, tapping into the €300 million “at-the-market” program it launched only last week.
Today’s raise extends the aggressive treasury strategy the firm sketched out on Friday, when it outlined plans to sell new stock and convertible notes worth €9.7 million.
Management wants to grow holdings beyond the 1,471 BTC it already controls, positioning the business alongside the handful of public companies using corporate cash to accumulate the cryptocurrency.
Investors edged away on the news; the stock slipped more than four percent intraday to €5.53, according to Euronext data. Even so, Blockchain Group’s leadership framed the dilution as a small down payment on a much larger buying program backed by strategic shareholder TOMAB.
MicroStrategy’s playbook looms large in the background. Michael Saylor’s firm added another 10,100 BTC earlier this week and now sits on 592,100 coins, reinforcing the notion that balance-sheet Bitcoin can serve as a long-term corporate reserve. Blockchain Group’s latest move signals its intent to follow that path—albeit on a European stage and at a fraction of the scale.
Corporate adoption of Bitcoin is gaining significant momentum, according to Bitwise Asset Management’s latest Q2 2025 report.
Bitcoin showed a brief bullish reaction to the June U.S. Producer Price Index (PPI) release at 12:30 UTC, but the move quickly lost steam as traders digested the broader implications of the data.
U.S.-listed spot Bitcoin ETFs continue to post strong inflows, recording their ninth consecutive day of net positive investment activity on Tuesday.
Chaitanya Jain, Bitcoin strategy manager at Strategy, has pushed back against online speculation that the company’s fate is tightly bound to the price of Bitcoin.