Binance to Launch PlaysOut (PLAY) Trading on July 31 With Airdrop 

Binance has officially announced the launch of PlaysOut (PLAY), a new token debuting on Binance Alpha, with trading scheduled to begin on July 31, 2025, at 08:00 UTC.

Shortly after, at 09:30 UTC, Binance Futures will introduce the PLAYUSDT Perpetual Contract, which will offer up to 50x leverage.

This move positions Binance as the first platform to list PlaysOut (PLAY) across both its Alpha and Futures platforms. PlaysOut is described as a global mini-game infrastructure and publishing platform, fully compatible with WeChat and TikTok mini-game frameworks. The project focuses on embedding modular game systems directly into super-apps, signaling a strong push toward mobile-first gaming innovation.

To celebrate the launch, Binance is hosting an exclusive token airdrop for eligible users. Participants must redeem the airdrop using Binance Alpha Points between July 31 at 08:00 UTC and August 1 at 08:00 UTC through the Binance Alpha Events Page, accessible via the Binance App. Instructions for claiming the airdrop are available within the event section.

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The PLAYUSDT Perpetual Contract will be settled in USDT and will support 24/7 trading. It will launch at 09:30 UTC on July 31, 2025, with leverage options of up to 50x. The maximum funding rate at launch is set at +2.00% / -2.00%, and the funding fee will settle every four hours. The contract will support Multi-Assets Mode, and final tick size information will be released 15 minutes before launch.

This contract will be included in Binance’s New Listing Fee Promotion campaign, and will also become available for Futures Copy Trading within 24 hours of launch. Users are encouraged to refer to Binance’s official page for real-time updates and full participation details.