The Bitcoin 2025 Conference is in full swing, attracting crypto advocates, corporate leaders, and even political figures — including Donald Trump Jr. and Eric Trump, who made headlines with their bullish stance on Bitcoin.
Speaking at the event, the Trump brothers projected that Bitcoin could climb to as high as $170,000 by the end of 2026. Their forecast, reported by The Block, comes as institutional interest continues to build and billions in capital flow into the crypto market.
“Every day, more money is pouring into Bitcoin,” Donald Jr. remarked. “It’s becoming an unstoppable financial force.” Eric Trump added that even 0.1 BTC might one day be considered a significant holding.
They also revealed that Michael Saylor, founder of Strategy (formerly MicroStrategy), played a pivotal role in the Trump family’s growing involvement in Bitcoin. According to Eric, Saylor’s long-term conviction in the asset helped guide Trump Media’s recent decision to build a Bitcoin treasury.
Trump Media, which recently announced a $2.5 billion crypto allocation plan, will reportedly fund its Bitcoin purchases by selling $1.5 billion in stock and $1 billion in bonds — marking one of the boldest moves yet by a politically connected U.S. company into the digital asset space.
French banking giant Societe Generale has entered the crypto space more directly, forming a strategic partnership with 21Shares.
MicroStrategy is doubling down on its Bitcoin strategy with a massive $2 billion fundraising move. Originally planned at $500 million, the company expanded its offering after seeing strong investor demand.
The U.S. government now holds over 198,000 BTC, valued at approximately $23.5 billion, according to data from Arkham Intelligence.
Tesla stunned investors in Q2 2025 with a $1.2 billion profit, nearly tripling its previous quarter’s net income.