Nasdaq-Listed Logistics Firm to Back Trump-Themed Token With $20M Fund

In an unexpected twist in the corporate crypto space, a Nasdaq-listed logistics firm is turning heads with its latest digital asset play—not by backing Bitcoin or Ethereum, but by investing heavily in a politically themed token.

Freight Technologies (Fr8Tech), a cross-border logistics company, has announced plans to allocate up to $20 million toward acquiring the Official Trump (TRUMP) token.

The funding will be facilitated through an agreement with an institutional investor, involving the issuance of convertible notes dedicated exclusively to this purchase.

Rather than opting for widely adopted reserve assets like BTC or ETH, the company is building a new crypto treasury specifically for TRUMP—a move CEO Javier Selgas says reflects both a financial diversification strategy and a statement of support for U.S.–Mexico trade relations.

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He also noted that the company views assets like TRUMP and Fetch.ai’s FET as symbols of emerging technological and cultural trends within the digital economy.

Alexander Stefanov

With over 8 years of experience in the cryptocurrency and blockchain industry, Alexander is a seasoned content creator and market analyst dedicated to making digital assets more accessible and understandable. He specializes in breaking down complex crypto trends, analyzing market movements, and producing insightful content aimed at educating both newcomers and seasoned investors. Alexander has built a reputation for delivering timely and accurate analysis, while keeping a close eye on regulatory developments, emerging technologies, and macroeconomic trends that shape the future of digital finance. His work is rooted in a passion for innovation and a firm belief that widespread education is key to accelerating global crypto adoption.