Toncoin Treasury Launch: Ton Foundation and Kingsway Raise $400 Million

Toncoin is about to get a major institutional boost. The Ton Foundation and Kingsway Capital have teamed up on a bold initiative: raise $400 million to create a crypto treasury entity focused entirely on Toncoin.

This new company will treat TON as a core financial reserve, mirroring strategies seen in other Layer-1 ecosystems.

Their goal is simple—bring corporate treasury strategies into the world of Toncoin. Instead of holding dollars or bonds, the treasury will store TON tokens, emphasizing long-term digital asset value.

PIPE Model Brings Traditional Funding to Crypto

To secure funding, the project will rely on a Private Investment in Public Equity (PIPE) model. In this structure, a publicly listed company offers shares directly to investors like Kingsway Capital, rather than going through public markets.

PIPE deals have gained traction in crypto because they provide flexible, off-market funding. In this case, the model helps fast-track capital for a Toncoin reserve vehicle without launching a new token or product.

READ MORE:

U.S. Dollar Comes Onchain as GENIUS Act Ushers in Digital Era

Strategic Play for Institutional Growth

The initiative reflects a rising trend: treat tokens like Toncoin as institutional-grade reserves. Firms like MicroStrategy have done this with Bitcoin—now, Toncoin may follow suit. By anchoring a corporate-style treasury to TON, Kingsway and the Ton Foundation signal that they believe in its long-term strength.

If the strategy succeeds, Toncoin could gain serious momentum among institutional investors—and change how treasuries work in the Web3 world.

Kosta Gushterov

Kosta has been working in the crypto industry for over 4 years. He strives to present different perspectives on a given topic and enjoys the sector for its transparency and dynamism. In his work, he focuses on balanced coverage of events and developments in the crypto space, providing information to his readers from a neutral perspective.