Strategy Buys $1.34B in Bitcoin, Total Holdings Now Worth Over $59B

Strategy has made another massive move into Bitcoin, adding 13,390 BTC to its already substantial crypto reserves.

The purchase, valued at around $1.34 billion, was executed at an average price just under $100,000 per coin, marking one of the company’s most significant acquisitions to date.

This latest buy pushes Strategy’s total Bitcoin holdings to 568,840 BTC, with the firm having spent approximately $39.41 billion in total. Its average purchase price has now climbed to $69,287 per coin, slightly up from earlier levels.

The acquisition follows a series of consistent buys throughout 2025. Just days earlier, Strategy picked up 1,895 BTC for $180.3 million at $95,167 each. Prior to that, a late April purchase brought in over 15,000 BTC at roughly $92,737 per unit. These moves appear to be part of an aggressive accumulation strategy timed with Bitcoin’s surge past the $100,000 mark.

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According to on-chain data, the company’s recent trades are already in the green. The May 5 acquisition alone has appreciated over 9% in under a week, while the April 28 buy has generated more than $177 million in unrealized profit—a gain of 12.47%.

However, not everyone is impressed. Critics like Peter Schiff have warned that Strategy’s rising average cost could backfire if the market turns. He noted that the company’s heavy use of borrowed capital could magnify losses should prices dip below the average buy-in.

Still, Strategy’s Bitcoin war chest now accounts for roughly 2.7% of the entire maximum supply of 21 million coins. With BTC currently trading around $104,000, the firm’s holdings are valued near $59.2 billion—an estimated 50% return on its total investment.

Alexander Stefanov

With over 8 years of experience in the cryptocurrency and blockchain industry, Alexander is a seasoned content creator and market analyst dedicated to making digital assets more accessible and understandable. He specializes in breaking down complex crypto trends, analyzing market movements, and producing insightful content aimed at educating both newcomers and seasoned investors. Alexander has built a reputation for delivering timely and accurate analysis, while keeping a close eye on regulatory developments, emerging technologies, and macroeconomic trends that shape the future of digital finance. His work is rooted in a passion for innovation and a firm belief that widespread education is key to accelerating global crypto adoption.