Rumble is taking a major leap into crypto, unveiling plans to launch its own digital wallet designed for content creators.
According to CEO Chris Pavlovski, the non-custodial wallet is expected to go live by Q3 2025 and will focus on peer-to-peer payments, allowing fans to tip and subscribe using Bitcoin and USDT.
The product is being developed in collaboration with Tether, the company behind the world’s largest stablecoin. Pavlovski positioned the upcoming “Rumble Wallet” as a direct challenger to Coinbase, with ambitions to dominate the non-custodial storage space for both Bitcoin and stablecoins.
Beyond Bitcoin and USDT, future versions may include support for Tether Gold (XAUT), broadening the wallet’s appeal in creator-driven ecosystems. Rumble’s goal is to offer creators a way to monetize without intermediaries—empowering them to earn directly from their audiences.
This wallet push is the latest chapter in Rumble’s growing involvement with digital assets. Earlier this year, the platform quietly added Bitcoin to its balance sheet and secured a $775 million investment from Tether, which now holds a significant stake in the company through a large Class A share acquisition.
Despite its crypto momentum, Rumble’s stock hasn’t fully caught investor enthusiasm, with shares still down over 40% year-to-date. But the company is betting its blockchain strategy will eventually reshape the economics of online content.
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