Mastercard is introducing an innovative platform called Product Express, designed to streamline the process for fintech companies in selecting and launching card programs.
This platform allows users to choose the most suitable products, partner with certified vendors for implementation, and monitor the progress of each step, enabling efficient collaboration among all involved parties.
According to Mastercard, this new approach significantly cuts down the time it takes to bring card programs to market, with launches possible in as little as 15 days.
Since its inception, Product Express has already onboarded a variety of partners, including BIN sponsors, processors, and program managers like Blusalt, Episode Six, FOO, Giftstarr, i2c, Nymcard, Optimus, Paymentology, and Wema Bank.
After successfully launching in select Latin American markets earlier this year, the platform is now expanding its services to regions including Africa, the Middle East, Europe, and additional Latin American countries.
Jennifer Premisler, Senior Vice President of Fintech Solutions at Mastercard, expressed enthusiasm about this expansion, emphasizing that it enhances the overall experience for partners and encourages innovation while shortening the time needed to launch new solutions.
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