Crypto.com has introduced an institutional trading platform, aiming to expand its footprint in the U.S. crypto market.
Announced on January 21, the platform offers over 300 trading pairs and advanced tools designed for institutional clients, complementing the company’s existing retail-focused app.
This move follows Crypto.com’s entry into U.S. institutional custody services in late 2024, catering to high-net-worth individuals. The U.S., known for its dominance in crypto activity, sees 70% of transactions in North America exceeding $1 million, highlighting significant institutional participation.
The platform arrives amid growing optimism about regulatory clarity under President Donald Trump’s new administration, with a crypto task force led by Acting SEC Chair Mark Uyeda promising clearer guidelines.
Victoria Davis, a Crypto.com spokesperson, expressed optimism about the shift in the regulatory environment, emphasizing the potential for collaboration to advance the industry and strengthen the U.S.’s position in the global crypto market.
Facing competition from established players like Coinbase and Kraken, as well as Wall Street giants like BlackRock and Fidelity, Crypto.com’s platform enters a highly competitive market. The company, active in 90 countries, continues to grow globally and recently secured approval to operate across the European Union through a MiCA license.
Coinbase CEO Brian Armstrong has spotlighted a significant acceleration in institutional crypto adoption, driven largely by the surging popularity of exchange-traded funds and increased use of Coinbase Prime among major corporations.
The latest market turbulence, fueled by geopolitical tensions and investor fear, offered a textbook case of how sentiment swings and whale behavior shape crypto price action.
Jefferies chief market strategist David Zervos believes an upcoming power shift at the Federal Reserve could benefit U.S. equity markets.
Anchorage Digital, a federally chartered crypto custody bank, is urging its institutional clients to move away from major stablecoins like USDC, Agora USD (AUSD), and Usual USD (USD0), recommending instead a shift to the Global Dollar (USDG) — a stablecoin issued by Paxos and backed by a consortium that includes Anchorage itself.