{"id":189238,"date":"2026-01-12T15:10:01","date_gmt":"2026-01-12T13:10:01","guid":{"rendered":"https:\/\/cryptodnes.bg\/en\/?p=189238"},"modified":"2026-01-12T15:10:01","modified_gmt":"2026-01-12T13:10:01","slug":"saylor-doubles-down-as-strategy-adds-1-25b-in-bitcoin","status":"publish","type":"post","link":"https:\/\/cryptodnes.bg\/en\/saylor-doubles-down-as-strategy-adds-1-25b-in-bitcoin\/","title":{"rendered":"Saylor Doubles Down as Strategy Adds $1.25B in Bitcoin"},"content":{"rendered":"<p>According to Saylor, Strategy acquired 13,627 BTC for approximately $1.25 billion, paying an average price of $91,519 per coin.<\/p>\n<div data-nosnippet>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Strategy has acquired 13,627 BTC for ~$1.25 billion at ~$91,519 per bitcoin. As of 1\/11\/2026, we hodl 687,410 <a href=\"https:\/\/twitter.com\/search?q=%24BTC&amp;src=ctag&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow\">$BTC<\/a> acquired for ~$51.80 billion at ~$75,353 per bitcoin. <a href=\"https:\/\/twitter.com\/search?q=%24MSTR&amp;src=ctag&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow\">$MSTR<\/a> <a href=\"https:\/\/twitter.com\/search?q=%24STRC&amp;src=ctag&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow\">$STRC<\/a> <a href=\"https:\/\/t.co\/5UttS1LCy2\" rel=\"nofollow\">https:\/\/t.co\/5UttS1LCy2<\/a><\/p>\n<p>\u2014 Michael Saylor (@saylor) <a href=\"https:\/\/twitter.com\/saylor\/status\/2010698959426105389?ref_src=twsrc%5Etfw\" rel=\"nofollow\">January 12, 2026<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p><\/div>\n<p>Following the transaction, the company now holds 687,410 BTC, accumulated at a total cost of roughly $51.8 billion, with an average purchase price of $75,353 per Bitcoin.<\/p>\n<p>The latest buy reinforces Strategy\u2019s role as the most aggressive and consistent corporate accumulator of Bitcoin. Rather than treating BTC as a tactical allocation, the company continues to position it as a core reserve asset, absorbing both rallies and drawdowns through disciplined, large-scale purchases.<\/p>\n<h2>Bitcoin as \u201cdigital capital\u201d in Saylor\u2019s long-term framework<\/h2>\n<p>Saylor framed the move within a broader narrative about long-term asset performance. In a separate post, he argued that the strongest performers of the decade are tied to what he calls \u201cdigital intelligence, digital credit, and digital capital,\u201d pointing to NVIDIA, Strategy (MSTR), and Bitcoin as standout examples. A comparative chart shared alongside the statement showed Bitcoin outperforming most traditional assets on an annualized basis, trailing only select high-growth equities.<\/p>\n<div data-nosnippet>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">The best-performing assets of this decade are Digital Intelligence <a href=\"https:\/\/twitter.com\/search?q=%24NVDA&amp;src=ctag&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow\">$NVDA<\/a>, Digital Credit <a href=\"https:\/\/twitter.com\/search?q=%24MSTR&amp;src=ctag&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow\">$MSTR<\/a>, and Digital Capital <a href=\"https:\/\/twitter.com\/search?q=%24BTC&amp;src=ctag&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow\">$BTC<\/a>. <a href=\"https:\/\/t.co\/R3f1Nja41Z\" rel=\"nofollow\">pic.twitter.com\/R3f1Nja41Z<\/a><\/p>\n<p>\u2014 Michael Saylor (@saylor) <a href=\"https:\/\/twitter.com\/saylor\/status\/2010460948063289637?ref_src=twsrc%5Etfw\" rel=\"nofollow\">January 11, 2026<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p><\/div>\n<p>The data underscores why Strategy\u2019s approach continues to attract attention. By steadily increasing its Bitcoin holdings across multiple market cycles, the company has effectively transformed itself into a leveraged proxy for BTC exposure. Each new purchase tightens the link between Strategy\u2019s balance sheet and Bitcoin\u2019s long-term trajectory.<\/p>\n<p>While critics have long questioned the risks of such concentration, Saylor has remained consistent in his messaging: volatility is a feature, not a flaw, and time is the critical variable. With this latest acquisition, Strategy signals that its conviction remains unchanged \u2013 even as Bitcoin trades near historically elevated levels.<\/p>\n<p>As of early 2026, Strategy\u2019s Bitcoin position stands not only as the largest among public companies, but also as one of the clearest expressions of a corporate belief that Bitcoin represents a new form of digital capital rather than a speculative trade.<\/p>\n<p><span style=\"font-weight: 400;\">Looking for more ideas? Read our full <\/span><a href=\"https:\/\/cryptodnes.bg\/en\/cryptocurrency\/best-meme-coins\/\"><span style=\"font-weight: 400;\">guide to the best meme coins<\/span><\/a><span style=\"font-weight: 400;\"> to invest in this year. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Michael Saylor has once again doubled down on his long-standing Bitcoin thesis, announcing a fresh purchase that pushes Strategy deeper into record territory among corporate holders of Bitcoin.<\/p>\n","protected":false},"author":9,"featured_media":170908,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[27],"tags":[72,289,108],"coin_category":[],"class_list":["post-189238","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bitcoin","tag-bitcoin","tag-meme-coins","tag-price"],"acf":[],"yoast_head":"<!-- This site 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