{"id":163828,"date":"2025-07-24T19:20:09","date_gmt":"2025-07-24T16:20:09","guid":{"rendered":"https:\/\/cryptodnes.bg\/en\/?p=163828"},"modified":"2025-07-24T19:19:32","modified_gmt":"2025-07-24T16:19:32","slug":"toncoin-treasury-launch-ton-foundation-and-kingsway-raise-400-million","status":"publish","type":"post","link":"https:\/\/cryptodnes.bg\/en\/toncoin-treasury-launch-ton-foundation-and-kingsway-raise-400-million\/","title":{"rendered":"Toncoin Treasury Launch: Ton Foundation and Kingsway Raise $400 Million"},"content":{"rendered":"<p>This new company will treat TON as a core financial reserve, mirroring strategies seen in other Layer-1 ecosystems.<\/p>\n<p>Their goal is simple\u2014bring corporate treasury strategies into the world of Toncoin. Instead of holding dollars or bonds, the treasury will store TON tokens, emphasizing long-term digital asset value.<\/p>\n<h2>PIPE Model Brings Traditional Funding to Crypto<\/h2>\n<p>To secure funding, the project will rely on a Private Investment in Public Equity (PIPE) model. In this structure, a publicly listed company offers shares directly to investors like Kingsway Capital, rather than going through public markets.<\/p>\n<p>PIPE deals have gained traction in crypto because they provide flexible, off-market funding. In this case, the model helps fast-track capital for a Toncoin reserve vehicle without launching a new token or product.<\/p>\n<p><div class=\"read-more pb-3 pt-3 pt-md-2 px-3 my-4 border bg-light\">\n    <h5 class=\"text-uppercase border-bottom mb-3 pb-1\">Read More:<\/h5>\n    <a class=\"article row post-163306\" href=\"\" title=\"\">\n        <div class=\"contentRight col-4\">\n            <span class=\"imgContainer mt-0\">\n                <img class=\"image img-defer\" src=\"\">\n            <\/span>\n        <\/div>\n        <div class=\"contentLeft col-8\">\n            <h4 class=\"title mb-0\"><\/h4>\n        <\/div>\n    <\/a>\n<\/div>\n<\/p>\n<h2>Strategic Play for Institutional Growth<\/h2>\n<p>The initiative reflects a rising trend: treat tokens like Toncoin as institutional-grade reserves. Firms like MicroStrategy have done this with Bitcoin\u2014now, Toncoin may follow suit. By anchoring a corporate-style treasury to TON, Kingsway and the Ton Foundation signal that they believe in its long-term strength.<\/p>\n<p>If the strategy succeeds, Toncoin could gain serious momentum among institutional investors\u2014and change how treasuries work in the Web3 world.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Toncoin is about to get a major institutional boost. The Ton Foundation and Kingsway Capital have teamed up on a bold initiative: raise $400 million to create a crypto treasury entity focused entirely on Toncoin.<\/p>\n","protected":false},"author":7,"featured_media":116054,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[24],"tags":[72,424],"coin_category":[],"class_list":["post-163828","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-altcoins","tag-bitcoin","tag-crypto"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Toncoin Treasury Launch: Ton Foundation and Kingsway Raise $400 Million<\/title>\n<meta name=\"description\" content=\"Toncoin is about to get a major institutional boost. The Ton Foundation and Kingsway Capital have teamed up on a bold initiative...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cryptodnes.bg\/en\/toncoin-treasury-launch-ton-foundation-and-kingsway-raise-400-million\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Toncoin Treasury Launch: Ton Foundation and Kingsway Raise $400 Million\" \/>\n<meta property=\"og:description\" content=\"Toncoin is about to get a major institutional boost. The Ton Foundation and Kingsway Capital have teamed up on a bold initiative...\" \/>\n<meta property=\"og:site_name\" content=\"CryptoDnes EN\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-24T16:20:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cryptodnes.bg\/en\/wp-content\/uploads\/sites\/2\/2024\/06\/Toncoin-Cardano-Dogecoin.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1152\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Kosta Gushterov\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/x.com\/kostagushterov\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kosta Gushterov\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/cryptodnes.bg\\\/en\\\/toncoin-treasury-launch-ton-foundation-and-kingsway-raise-400-million\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/cryptodnes.bg\\\/en\\\/toncoin-treasury-launch-ton-foundation-and-kingsway-raise-400-million\\\/\"},\"author\":{\"name\":\"Kosta Gushterov\",\"@id\":\"https:\\\/\\\/cryptodnes.bg\\\/en\\\/#\\\/schema\\\/person\\\/43944657c256d426bfab94cc743ad8f5\"},\"headline\":\"Toncoin Treasury Launch: Ton Foundation and Kingsway Raise $400 Million\",\"datePublished\":\"2025-07-24T16:20:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/cryptodnes.bg\\\/en\\\/toncoin-treasury-launch-ton-foundation-and-kingsway-raise-400-million\\\/\"},\"wordCount\":208,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/cryptodnes.bg\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/cryptodnes.bg\\\/en\\\/toncoin-treasury-launch-ton-foundation-and-kingsway-raise-400-million\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cryptodnes.bg\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2024\\\/06\\\/Toncoin-Cardano-Dogecoin.webp\",\"keywords\":[\"Bitcoin\",\"crypto\"],\"articleSection\":[\"Altcoins\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/cryptodnes.bg\\\/en\\\/toncoin-treasury-launch-ton-foundation-and-kingsway-raise-400-million\\\/#respond\"]}],\"copyrightYear\":\"2025\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/cryptodnes.bg\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/cryptodnes.bg\\\/en\\\/toncoin-treasury-launch-ton-foundation-and-kingsway-raise-400-million\\\/\",\"url\":\"https:\\\/\\\/cryptodnes.bg\\\/en\\\/toncoin-treasury-launch-ton-foundation-and-kingsway-raise-400-million\\\/\",\"name\":\"Toncoin Treasury Launch: Ton Foundation and Kingsway Raise $400 Million\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/cryptodnes.bg\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/cryptodnes.bg\\\/en\\\/toncoin-treasury-launch-ton-foundation-and-kingsway-raise-400-million\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/cryptodnes.bg\\\/en\\\/toncoin-treasury-launch-ton-foundation-and-kingsway-raise-400-million\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cryptodnes.bg\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2024\\\/06\\\/Toncoin-Cardano-Dogecoin.webp\",\"datePublished\":\"2025-07-24T16:20:09+00:00\",\"description\":\"Toncoin is about to get a major institutional boost. 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